Intellectual properties can be expensive to create, develop and maintain. Without IP management, assets depreciate over time. Under-utilized IP assets decline in value even faster. IP Owners are not always able to maximize returns on their investment in the development and ownership of patents, proprietary technologies, brands, trademarks, copyrights and other intangible assets.
While the development, ownership and control of intellectual properties and proprietary assets are key drivers of overall business success, analyzing the contribution of individual intangible assets can prove difficult. Simply tracking registration filings and expiration dates fails to identify issues and opportunities, and does little to directly impact shareholder value.
Even large corporations can find it difficult to determine which of their IP assets are driving overall stakeholder returns. As measuring the contribution of any one asset or set of assets to overall returns requires complex analyses, understanding which assets require additional intellectual property management resources is also complex. All of these IP management activities involve costs, both financial and economic. Nevium believes intellectual property management helps companies achieve a positive return on their investment in innovation.