INTELLECTUAL PROPERTY BLOG

Intellectual Property Valuation: Methodologies and Case Studies

Speakers: Doug Bania and Brian Buss – Nevium Intellectual Property Solutions

Both Doug Bania and Brian Buss, principals at Nevium Intellectual Property Solutions, are trial-tested expert witnesses with experience in IP valuation and damage calculations related to brands, trademarks, patents, copyrights and rights of publicity.

In this seminar, they will discuss general approaches to IP valuation, as well as certain approaches unique to valuation of IP assets, such as those based on:  excess earnings, comparable profit margin, relief from royalty, relief from pay-per-click, comparable uncontrolled transactions, value apportionment, discounted future benefits / cash flows, and more. They will also share their experience related to testimony covering a broad range of IP valuation cases, including:

  • Calculating reasonable royalty rates for use of patents by potential franchisees
  • Valuation of construction materials patents
  • Valuation of celebrity Facebook product endorsements
  • Copyright apportionment analysis, such as applied at the famous “Blurred Lines” copyright infringement trial, at which Mr. Bania of Nevium testified on behalf of Robin Thicke and Pharrell Williams

2 CPE Offered

Thursday, November 5, 2015, 4:00 pm – 6:00 pm

Location:

Torrey Partners

11452 El Camino Real, Suite 110

San Diego, CA 92130

Register Here