by Nevium | Jun 3, 2022 | Celebrity & Publicity, Internet & Social Media
Doug Bania worked with the Brown Rudnick litigation team who won a $15M jury verdict for Johnny Depp in his defamation trial against his ex-wife Amber Heard. Mr. Bania brought internet and social media analytics into the courtroom as the facts that formed his opinions. Click below to watch part of his... Read more
by Nevium | May 11, 2022 | Celebrity & Publicity, Nevium News
Founding Principal Doug Bania spoke on panels at the 2022 International Trademark Association (INTA) Annual Meeting, the world’s premier intellectual property conference at the end of April. Doug’s discussion on the panel “Right of Publicity: The Life and Times of a Professional Football (Soccer) Player” focused on the life of... Read more
by Nevium | Apr 28, 2022 | Uncategorized
Doug Bania was appointed to the INTA 2022 – 2023 Right of Publicity (ROP) Committee. The ROP Committee develops and advocates policy on the right of publicity. The Committee monitors and analyzes developments in treaties, case law, legislation, and implementation in various jurisdictions, and proposes policy recommendations to the Board.... Read more
by Nevium | Jan 28, 2022 | Nevium News
Influencer marketing has rapidly grown, and it is predicted to be a $5-$10 billion market over the next five years, resulting in more FTC guidelines and punishments when these guidelines are not followed. There is also a growing number of lawsuits over influencers not meeting their contracts. With this in... Read more
by Nevium | Jan 20, 2022 | Nevium News
The potential for a company to expand its audience or tap into a new market by partnering with social media influencers is becoming increasingly attractive. “But the impact of social influencers can cut both ways,” Founding Principal Doug Bania told Daily News in an interview on the pros and cons... Read more
by Nevium | Nov 5, 2021 | Nevium News, Valuation
Sticks and stones may break bones, but defamatory words on the internet can break a brand. However, as internet tools become more sophisticated, businesses are more equipped to fight back and prove defamatory statements. In an article for The Intellectual Property Strategist, “Defamation Investigations: A Big Leap in Fighting Back,” Founding Principal Doug Bania explained... Read more
by Nevium | Oct 15, 2021 | Nevium News, Valuation
Online reviews have impacted businesses for a long time, but despite the potential virality in today’s landscape, businesses have more ability than ever to understand the actual impact reviews have and to prove damages. In an article for LegalTech News, “Proving Online Defamation: No Longer a Black Box,” Founding Principal... Read more
by Nevium | Sep 27, 2021 | Nevium News, Valuation
Founding Principal Doug Bania is hosting a Table Topic at the 2021 International Trademark Association (INTA) Annual Meeting, the world’s premier intellectual property conference. Doug’s discussion “Can Trademark Infringement Be a Victimless Crime? Why Some Defendants Should Pay $0 Damages Even if They are Liable for Trademark Infringement,” will explore... Read more
by Nevium | Sep 23, 2021 | Nevium News, Valuation
At the Licensing Executives Society (LES) 2021 Annual Meeting, “Reimagining the Future,” Founding Principal Doug Bania is presenting on current innovation in the intellectual property space. Doug’s panel “Tools of the Trade: Trends and Developments in IP Valuation and Dealmaking Data and Internet Tools” will give an insider’s look at... Read more
by Nevium | Jun 8, 2021 | Nevium News, Valuation
Doug Bania was published in the May / June 2021 issue of The Value Examiner – A Professional Development Journal for the Consulting Disciplines. The article walks the reader through brand valuation using the apportionment process which determines what the portion of financial performance derived from use of brands, with... Read more
